What should you know about the rise of virtual events?
Due to the change of the global sector due to the pandemic, virtual events have had a boom compared to previous years. Live streaming applications and digital platforms have allowed companies to recreate everything that is lived in the different events, but virtually. Today there is a considerable number of people who are willing to […]
Over the top (OTT) platforms, a new way of streaming content
In recent years the way in which content is transmitted has undergone a radical change. Technological advances and the popularization of the internet have been one of the precise elements for us to go from watching pay TV to using Over the top (OTT) platforms. This streaming service has had a great demand by its […]
UI and UX a user-based design philosophy
The success of a digital marketing strategy in a company or business is essentially linked to the design of your web portal. In this section, we will clear those doubts that are presented to you regarding what is UI and UX design? and how you should use it in your company as a digital strategy. […]
How are companies using Artificial Intelligence?
Currently technology has been expanding its development, and thanks to this, companies or companies have managed to grow exponentially, many of them due to the use of Artificial Intelligence (AI). But what is Artificial Intelligence (AI)? What is artificial intelligence? Artificial Intelligence (AI) is the skill that a machine or computer system possesses by presenting […]
The most influential SEO metrics
Do you have a website? Very well, that is the first step to occupy a place on the internet, but it is not everything; you need to apply certain SEO strategies that help you not only be on the web, but to position yourself on it. It is also important that you use certain metrics […]
Gsuite vs Office 365 Which Business Suite to Choose for My Business?
Both Microsoft and Google are 2 of the largest technology companies today; And both offer interesting plans that include everything from office automation, to cloud storage and communication tools. That’s why this time I will show you an interesting comparison: Gsuite vs Office 365 Which is better for your business? The two companies offer a […]
5 reasons to integrate an e-commerce to your sales system.
In this day and age when everything is migrating to electronic platforms, commerce is by no means the exception; It is for this reason that most establishments and commercial enterprises have opted for transactional websites. And there are many reasons why you can integrate an e-commerce to your sales system. 1.- Continuous attention 24 hours. […]
What should a website have for it to meet its goal?
Nowadays all businesses dream of having a website and more than a dream is a necessity, however, it is not enough just to have a website, you have to design it well so that it can be effective and profitable, but then what should a website have to meet its goal? These aspects can range […]
Is Custom Software really more expensive?
The term “custom software” is very common in the business environment, mainly among small and medium-sized companies; Especially for how useful one of these can be for the management of the company, but also for the price it can reach. This raises questions about the cost of custom software. And it is usual to hear […]
The dangers of not digitizing and automating your business
We live in an era of digital change and this era is here to stay. Companies that don’t adapt to this reality will be at a disadvantage, not to mention how little chance they have of surviving. If you’re still not convinced to digitize and automate your business, you should know the dangers you face. […]